This is an ad for the spider-trike. I always wanted one of these as a kid.
Spider-Ads #42

Brad created the Crawlspace back in 1998 while attending college at the University of Missouri-Columbia. He’s the webmaster and writes front page news items, and also produces, hosts and edits the podcast. He’s been collecting Spider-Man comics since the age of three and is a life-long fan of the webhead. His website has been featured in USA Today, Entertainment Weekly and on Marvel.com and inside the comics themselves. The Crawlspace is one of the first Spider-Man fan sites to ever hit the internet. Millions of people visit the site every year.
Brad has interviewed several “Spider-Celebrities” over the years including co-creator Stan Lee. He’s also interviewed actors who have portrayed Spider-Man like Paul Soles (Voice Actor from the 67 Spider-Man Cartoon), Dan Gilvezan (Spidey Voice Actor from Spider-Man & His Amazing Friends) ,Yuri Lownthal (Voice Actor from the Spider-Man PlayStation game) and Nicholas Hammond (Spider-Man 1977 Actor).
You’ll need to get this order form in by 1980. So don’t miss the deadline to get these Spider-pens.
This was an ad in most Marvel comics in 1981. It was promoting the new Spider-Man and his Amazing Friends cartoon. Also a new show called the Smurfs.
I remember seeing this ad in an issue of the weekly newspaper Comic Buyers Guide.
That was my big wheel! Used to tear up the neighborhood streets with it, pretending it was the spider-cycle.