SPIDER-MAN SWINGS INTO THE RANKS OF 3 ¾ INCH ACTION FIGURES Marvel’s Super Hero Squad Earns a Starring Role in Hasbro’s 2010 Toy Line
PAWTUCKET, R.I. (February 12, 2010) – Whether it’s SPIDER-MAN saving neighborhoods one web at a time or the SUPER HERO SQUAD united in the fight against the dastardly DOCTOR DOOM, Marvel’s Super Heroes continue to be wildly popular around the globe. As Hasbro (NYSE: HAS) swings into 2010, its new Marvel toy line lets kids experience the thrill and excitement of protecting the world from evil-doers.
Action figure enthusiasts will cheer the news that the SPIDER-MAN action figure line – for the first time ever – will be featured in the much-loved 3 ¾ inch scale. Beyond SPIDER-MAN figures outfitted in mission-specific suits, the toy line includes multiple vehicles to help SPIDER-MAN as he chases bad guys. The new SPIDER-MAN TRIPLE BATTLE TRUCK changes from one form to another so that the pursuit can continue on land, in the air, and on the sea. Loaded with electronic lights and sounds, the battle-ready vehicle even contains a projectile-firing web cannon to overcome the villain.
The new animated series SUPER HERO SQUAD is a smash hit with boys and features several of Marvel’s most loved heroes as they fight against the network of villains known as the Lethal Legion. In addition to the popular SUPER HERO SQUAD figures, the 2010 toy line features new vehicles including the SUPER HERO HEADQUARTERS, allowing kids to recreate their favorite scenes from the animated series and expand the fantasy play.
And Marvel Universe continues to have a touch of MORE THAN MEETS THE EYE fun as MARVEL UNIVERSE TRANSFORMERS CROSSOVERS change from action figures into awesome vehicles. In 2010, IRON MAN and WAR MACHINE action figures combine to create a jet while other heroes convert into race cars and motorcycles.
A sample of Hasbro’s Marvel products available in 2010
SPIDER-MAN 3 ¾” ACTION FIGURES (Approximate Retail Price: $7.99; Ages 4 & up; Available: Spring 2010) Take on GREEN GOBLIN and VENOM with an all-new lineup of wonderfully styled SPIDER-MAN 3 ¾” ACTION FIGURES in 2010! This year brings great new adventures for our friendly neighborhood SPIDER-MAN: from the sea, with DIVE ATTACK SPIDER-MAN, to the sky, with SKY-SPEED SPIDER-MAN, or even at night, with NIGHT MISSION SPIDER-MAN. Peter Parker has his work cut out for him!
SPIDER-MAN TRIPLE BATTLE TRUCK (Approximate Retail Price: $29.99; Ages 4 & up; Available: Fall 2010) Every good Super Hero needs a super vehicle and SPIDER-MAN is no exception. The SPIDER-MAN TRIPLE BATTLE TRUCK is packed with electronic lights and sounds and changes into three modes of transportation: a boat, a plane, and an all-terrain vehicle. Fully loaded with cool electronics, this battle-ready vehicle is stocked with a projectile-firing web cannon, great for taking out enemies in the distance.
SPIDER-MAN MEGA BLASTER WEB SHOOTER (Approximate Retail Price: $14.99; Ages 5 & up; Available: Spring 2010) Web-slinging action isn’t just for SPIDER-MAN! Kids can pretend to be their favorite neighborhood Super Hero with the SPIDER-MAN MEGA BLASTER WEB SHOOTER. Strap on the wrist-mounted blaster and let the crime fighting begin, with two ways to shoot: webs and water! Included is one can of web fluid, a water canister and a SPIDER-MAN glove. Refills sold separately.